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Ratings and Reviews for UX Research at Scale: Surveys, Analytics, Online Testing

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Reviews and Ratings

4.4

181 Ratings from Coursera

Reviews

I think this course serves as a good introduction to Analytics. To be honest, I was expecting to learn more about HOW to analyze data and what each metric means and then how to leverage the product from this information but I found this module to be rather superficial. Anyhow, regarding the other 2 main subjects of the course, they do explain some important concepts such as data types, sampling, best practices for survey design, usability scales, etc. Overall I now feel more confident about these topics which I think is a good outcome for the course!
I think it was a very good course. There were a lot of quizzes and assignments which led to an increase in time this course was completed. Assignments would need 2-3 hours easily for each. So if you don't have that much time, then think about taking another shorter course. Instructors are good and so is the content
Great class! I learnt to conduct a survey and run preference testing.
Very well-structured and put-together. The assignments are very useful and if you do spend more than 2 hours executing them, you'll end up with three nice projects. I would have liked the Analytics part to be more in-depth, but I understand that would be difficult. I would recommend this course to any UX researcher, even a seasoned one, to refresh some knowledge...especially on surveys & questionnaires, which are very hard to do well!
Overall good. Some assignment instructions are quite confusing (e.g., Week 6).
Highly recommended !
Assignments were very vague, especially the Analytics Dataset. Most of us were super confused.
The female professor's assignment about analytics is confusing and unorganized. She also spoke in a way that was extremely superfluous so it was difficult to absorb her lecture material. And the first quiz she gave asked questions about material she hadn't covered yet. So I had to google my way through it. Then when I started the next week's lesson, oh look there it was. Extremely frustrating. I enjoyed her round-table discussion with other members of the UX Research community as well as the final project. But overall, her section of this course was very frustrating. The beginning section was great! The male professor who started us off was very enjoyable and his lessons were easy to comprehend. I learned a great deal from him, so thank you!
Content-wise the course is great! Assignment construction isn`t as good, especially for non-English speakers. the instructions were hard to understand.
Awesome course!! Learned so much and projects were very applicable to real scenarios

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